The Brand Building Framework
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Establish clarity around what you do, who it’s for, and why it matters.
Typical outputs:
Brand film, explainer, foundational content assets. -
Build trust through real-world evidence.
Typical outputs:
Customer stories, case studies, leadership content, strategic event films. -
Scale the message and maintain clarity over time as the company grows.
Typical outputs:
Documentary series, episodic podcast-style series, campaigns, quarterly and yearly content cycles.
The Brand Launch Foundation
A phase 1 solution
Overview
A strategic brand launch system that defines your core business value and turns it into film assets your audience can clearly understand.
Built to live at key touchpoints, with strategic use throughout the year and across ad campaigns.
Starting at €50,000 (excl. VAT, Travel & studio costs covered by client.)
Core Deliverables
1 Main Brand Film
Explainer (option chosen based on business fit):
Either: 1 dedicated motion graphics explainer video
Or: 2 presenter-led explainer videos with integrated motion graphics.
1-2 Dedicated Content Shoot Days
15 short statement videos (15–60 seconds each) for website use, leadership, specific department needs & LinkedIn posts or personal messaging.
10 social assets (reels & short social ads) desired format for Instagram / TikTok / LinkedIn / YouTube Shorts.
What’s Included in Creative Process
A concept built around your business priorities, focusing on clarifying what you do, who it’s for, and why it matters.
A clear messaging framework guides all production, so each asset serves its purpose while reinforcing a cohesive brand foundation.
Efficient Business-first creative direction through direct strategy framework and curated visual references.
Production Scope
Up to 4 filming days total.
2 rounds of revisions included.
Professional post-production: editing, colour grading, sound design, licensed music, etc.
Delivery optimised for your chosen platforms and use cases.
Add-ons available upon request.