Maximise Social Media Value with a Strategic Content System

Most brands lack a clear content strategy.
This framework defines the message and produces cinematic assets that drive clarity and long-term value.

Why it matters for your brand?

Strategic video content supports multiple teams at once:

  • Marketing – clearer messaging, stronger campaigns, consistent brand presence

  • Employer Branding – human stories that attract talent and build culture

  • Sales & Customer Success – value-driven content that supports conversations

  • Leadership & Comms – aligned messaging for announcements and narratives

  • Investor Relations – credibility and clarity around mission and impact

A single well-planned content day can fuel communication across a full quarter.


What you can create from one strategic content day

An example of how one event film can generate multiple strategic assets. This is one approach, your content output can be even more focused and tailored depending on your goals.

From one well-planned shoot, brands can generate:

  • Statements that clarify the problem you solve

  • Short product or solution explainer clips

  • Event highlights repurposed into multiple posts

  • Leadership messages that build trust internally and externally

  • Culture or hiring messages

  • Cutdowns for LinkedIn, Instagram, TikTok or ads

1 Premium Film + 3 Reels + 5 Statements

Plan Your Content Strategy

Worked with the following clients as a filmmaker and through past employers:

Logos: European Commission (DEVCO) , Business France, French Embassy, Adobe, Microsoft, Burda Style, Burda Easy, APNU (United Nations Association)